Data-Driven PMF Validation

Find the segment where the evidence is strongest.

Examine customer evidence and prioritize the assumptions behind product-market fit.

PMF signalsJTBDSegmentationValidation
Work with Jake
PMF signalsProductQuant / Your Product DNA

Make progress on the problem.
Together.

  1. 01

    Separate mixed signals by customer segment.

  2. 02

    Test the assumptions behind your current direction.

  3. 03

    Prioritize the next evidence-led moves.

Your product on the table

Bring the hard questions.

Use your own customer evidence and product context to work through the decisions that matter.

  1. 01

    Which customers get the most meaningful value?

  2. 02

    Where does usage contradict what interviews suggest?

  3. 03

    Should we improve the product or narrow the segment?

How we work

Less presenting.
More working through it.

Share the decision you’re facing and the evidence you have. Jake will discuss fit and agree on the scope, format, price and schedule with you.

Your productYour customer evidenceYour decision-makers

Use the session to surface disagreements, assess the evidence and identify the next changes to investigate.

Work with Jake

Bring us the decision.

Tell Jake about your product and what you want to work through.

Scope, pricing and scheduling are agreed before booking. This form sends an enquiry.

Jake McMahonProduct strategy. Analytics. Content. Sales.